Emotional & Behavioral
Reactions
AI-powered platform incorporating Eye Tracking & Facial Coding for Content and Experience Optimization
What Makes Us Unique?
We unveil the trifecta of customer insights in ONE platform
Words
What customers say
Actions
What customers do
Emotions
What customers feel
Sweet spot of what customers will value, and a business can profitably deliver
What We Do
Connect what you know to what you need to decide.
GTM decisions are often made from fragmented evidence. Emozo brings together market intelligence, prior learning, concept development, consumer validation and market outcomes so teams can build on existing knowledge, identify the gaps that matter and use new research where it is needed.
GTM decisions Emozo supports:
Innovation programs: Connect market understanding, idea development, validation and learning across an innovation program.
Concepts and value propositions: Develop, test and refine concepts and propositions before greater investment.
Brand messaging and taglines: Evaluate positioning, claims and messages before taking them to market.
Communications and digital assets: Test and improve campaigns, creative, content and digital communications with evidence.
Product and packaging ideas: Evaluate and refine product and packaging direction before launch.
Better decisions need more than more data.
Emozo combines AI, research expertise and connected evidence to help teams make GTM decisions with greater confidence — and carry what they learn into the next decision.
AI + expert research judgement
AI helps accelerate synthesis, diagnostics, concept development and reporting. Human research judgement stays part of the process where interpretation, context and risk matter.
Connected GTM intelligence
Rather than treating opportunity identification, concept development and validation as separate projects, Emozo connects market signals, prior research and new customer evidence across the GTM decision journey.
Evidence you can defend, and reuse
Recommendations can remain connected to the evidence behind them, including supporting and contradictory findings. Outcomes and learning can then become inputs to future decisions rather than disappearing at the end of a project.
We are the smart choice
With us you can elevate research quality, reduce operational complexities
and get credible, actionable insights in ONE platform
Guided
Our platform is easy to use and offers many templates for quick and confident research setup. We clean the data and run basic analytics real-time
Tested & Trusted
With millions of data points processed on our platform, collected across various devices and environments, our performance is proven.
Compliant & Secure
We capture stated responses, emotions, and behavioral data through screen recordings-all with the consent of the respondents.
Integrated with Panel Providers
Recruit from millions of verified, empaneled respondents, through our partners
Client Testimonials
